Is business like a tree?

According to author Hank Moore, it is. The roots symbolize the focus and future direction of an organization. The trunk is its body of knowledge. The branches are the departments and competency areas. The leaves are the employees. So how do you know if your tree is healthy and likely to grow or undernourished and likely to wither?

According to Moore, growing trees and > Read more.

Snow, snow, snow.

Maryland's record snow of 30+ inches had us all digging out for days. We had the sore backs to prove it. But for the most part, the snow didn't keep us from getting done what we needed to or helping our clients meet their deadlines. We all needed a little cheering up from the claustrophobia of being restricted, but the snow was genuinely beautiful and a refreshing excitement. Let's all hope spring comes soon! We could use some bright flowers and warm weather right about now!

Client spotlight.



We embarked on something kind of fun and different this month, designing a Splash Screen for new application software for the Rohbe Corporation. Interactive screen design, presentation graphics and CD packaging design are all part of Insight180's suite of services.