Let's Socialize!

The holidays are coming — a big social time of year. Seems like a perfect time to talk about social media.

Those of you who just cringed because you feel pressured to enter the fray and haven't, relax. You are by no means alone. In fact, according to a research study of 1,400 U.S. consumers, only 5% of Americans follow even one brand on Twitter.

So why are we all hearing about it every time we turn around? Because ... > Read more.


Office Max's Elf Yourself

It's goofy, but it may make you chuckle. Go to Office Max's Elf Yourself, upload a photo, and make yourself into an elf. Not something for the workday, but it may just put you into the holiday spirit and put a smile on your face.

We appreciate the pure creativity of it. It was developed by a very smart group of people at a digital entertainment studio called JibJab in Venice, California.

And if you don't want to be an elf, you can be a scrooge instead. So, as they say, let the humbug begin!


Prologue Inc. Annual Report

Insight180 just completed the design of an annual report for Prologue Inc., one of our very favorite non-profit clients. Prologue had another very successful year bringing hope and support to people experiencing mental illness or homelessness in the Baltimore area and surrounding counties.

Congratulations, Prologue.


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Insight180 is a leader in brand consulting and design that focuses on business to business brands. We advise companies on
differentiation strategies and brand communications, with specialized skills in social responsibility and green-certified communications.