• AIGA's "A Client's Guide to Design"
• www.MarketingProfs.com
• www.MarketingSherpa.com
• Harvard Business Review

Recommended Reading
• The Brand Gap by Marty Neumeier
• Blink: The Power of Thinking Without Thinking
  by Malcolm Gladwell
• Building Strong Brands by David Aaker
• Positioning: The Battle for Your Mind by Al Ries and Jack Trout
• Selling the Invisible by Harry Beckwith