Discover how embracing Buddy the Elf’s joyful spirit can guide brands toward more authentic, human marketing this holiday season.
Purpose, Perseverance, and the Beauty of Doing Good Work
We’ve got a secret—sort of. Not that we’ve been trying to keep it under wraps necessarily, but I couldn’t let more time go by without sharing this company milestone. insight180 is (quietly) celebrating 25 years in business. In many ways, it’s a year like any other—projects to guide, brands to clarify, stories to tell. But as a wise friend reminded me, acknowledging milestones matters. They help us pause, take stock, and remember how far we’ve come. Why Quietly? Because our work at insight180 has always been about the other.
20 Things We Celebrate About 2020
Back in January, the insight180 team was excited for the promise of 2020. No, really! We were busier than ever, exhilarated by the work we were doing, and making plans to celebrate our 20th anniversary in business this year! Woo hoo! In late February, I personally experienced the trip of a lifetime traveling to Costa Rica for what was truly an epic business/connection retreat. I returned home on March 3rd and by March 13th, Maryland was in lockdown. My team, our clients, and basically everybody we know were thrust into new territory, making huge adjustments to the way we lived and worked. Fear and uncertainty became part of the daily narrative.
